MANUFACTURER: ALBERTO CULVER INC. INDICATIONS: Tresemmé® Vitamin E & Aloe Colour Revitalizing Shampoo, for colour-treated hair, enhances hair colours vibrancy with a colour-locking complex with UV filters and pure aloe. DIRECTIONS: Salon Tips: Apply generous amount of shampoo to wet hair, massage thoroughly and rinse. Repeat if necessary. For optimal results, use with TRESemme conditioners and styling products.